Amazon Prime Day: a movable feast of mouth-watering deals across the biggest online shopping site of them all. It's an event that comes sparingly but oh so enticingly every summer, bringing with it a cavalcade of deals from electric toothbrush sales to beard trimmer markdowns, to water flosser pricing slashes. But if there's one category we're invested in reaping, it's the Amazon Prime Day fitness deals 2023.
There are very few things you can't get on Amazon, of course, but fitness buffs will find it a particularly fruitful medium. For things like protein powders — vegan or otherwise — dumbbells, kettlebells, resistance bands and even some of the best treadmills and smartwatches, few places are better.
If you're building a home gym, whether that's in a dedicated room or a corner of your garden or lounge, this could be just the moment to capitalise on all of those juicy deals. Never have gains been so affordable.
What is Amazon Prime Day 2023?
That it is a summertime equivalent of winter's Black Friday bonanza is most of what you need to know about Amazon Prime Day 2023. Though the deals are all specific to Amazon, the savings are far-reaching and — in some cases — can reach discounts of up to 50 per cent. Aside from the smorgasbord of fitness deals to follow, there are savings to be had on almost everything you can possibly think of: yes, that includes home and kitchen essentials and grooming, as well as Amazon's own products such as Echo products and Kindles.
When is Amazon Prime Day 2023?
After weeks of guesswork, the official dates for Amazon's 2023 Prime Day has finally landed and it's just when we predicted. This year, you'll be able to enjoy Black Friday-esque discounts on all of the things you've had your eye on all year across two days: Tuesday 11 and Wednesday 12 July. Though 2019 saw the sale take place in June, and the pandemic years threw a curveball by hosting it in October, this year's placement follows last year's cue.
How to sign up for Amazon Prime
If you’ve been minded to cancel your Amazon Prime subscription the minute the Premier League season is over, you’re going to need to re-up the thing to take advantage of the best Prime Day deals. Luckily, it won’t cost you too much to get back involved since signing up to Amazon Prime costs £8.99 per month or £89 per year. Click the button below to get yourself prepped for the big day.